Increase New Starts By 10% Instantly!

The Power of Strategic Scheduling

Your front desk plays a pivotal role in shaping the patient experience and driving practice growth. When scheduling appointments, there’s an often overlooked opportunity that can make a substantial impact: identifying potential orthodontic needs within the same household. Here’s how it works:

Identify Family Needs: Train your front desk to ask a simple question when booking an appointment: “Is there anyone else in your household who may need orthodontic treatment now or in the future?” This opens the door to discuss treatment options for other family members, creating a win-win scenario.
Optimize Scheduling: If there’s an older sibling or family member who may require orthodontic care, encourage the patient to bring them along to the appointment. By coordinating their appointments, you’re not only saving the patient time but also presenting the convenience of simultaneous visits.
Address Future Needs: For families with younger members, discussing potential orthodontic needs in the future can be beneficial. This proactive approach ensures that families are aware of upcoming treatment opportunities, enhancing their overall experience.

Harnessing the Power of Fairness

Human psychology often operates on the principle of fairness. When big brother or sister receives braces, it’s natural for younger siblings to express interest as well. Capitalize on this tendency to nurture family-based growth:

Sibling Influence: When an older sibling is undergoing orthodontic treatment, it’s the perfect opportunity to discuss the benefits of treatment for younger siblings. Explain how orthodontics can create a balanced and beautiful smile for everyone in the family.
Promote Family Bonding: Emphasize the shared experience of undergoing treatment together. This not only fosters a sense of unity but also simplifies logistics for parents by streamlining appointments.

Instant Impact: Real-World Results

The strategy of identifying family needs and capitalizing on sibling influence has delivered remarkable results for numerous orthodontic offices. In fact, many practices have seen a substantial 10% increase in new patient starts or even greater success rates. By tapping into existing family dynamics, you’re creating a pathway to grow your practice while enhancing the overall patient journey.

Conclusion

Boosting new patient starts doesn’t always require complex marketing campaigns or drastic changes. Sometimes, it’s about identifying opportunities within your existing patient base and leveraging the natural dynamics of families. By implementing the simple yet effective strategy of considering household needs and sibling influence, you’re poised to achieve a remarkable 10% increase in new starts and create a ripple effect of growth in your practice.

Increase New Starts By 10% Instantly!

The Power of Strategic Scheduling

Harnessing the Power of Fairness

Instant Impact: Real-World Results

Conclusion

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